There is no one path to your product or service. CMI helps you define the paths your customers take: applying deep research and marketing expertise, we identify the touch points and triggers that prompt them to consider, choose, and advocate your brand.
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NEWS & EVENTS
March 25-27, 2012 - Mike Mabey speaks with Jarod Ricci of Pfizer on "Using Information-seeking Behavior to Drive Segment-specific Communication Strategies".
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